The HighQualityUGC blog
Tactical breakdowns on AI actors, ad creative, and paid social for DTC teams that answer to their own ROAS.

Where the law stands on AI generated performers in advertising: the New York synthetic performer rules, the NO FAKES Act, state right-of-publicity expansion, and the practical checks before you run a generated face.

Casting is a performance variable, not a taste question. Here is how to pick and how to test it properly.

Why AI faces drift between clips, the regeneration counts that prove it, and the reference-anchor workflow that locks one actor across a whole batch.